To introduce the launch of the new bike polo, Louis Vuitton presents an new action packed short film starring Jonathan Leder and starring Britany Nola (Playboy’s Miss November 2012) as a sexy referee during a bike polo match. One of Louis Vuitton’s ongoing projects is the “sport objects” series, represented here with an elegant fixed gear, polo bike made up of elements of steel, aluminium, leather, canvas, and high-density plastic (the front wheel is closed with damier graphite canvas to prevent the ball from passing through or to get a mallet mingled in the wheel). These state of the art – not for sale – unique pieces are also highly functional equipment, designed by Louis Vuitton and produced in collaboration with the most renowned craftsmen in their respective field. Faithful to its innovator origins, this luxury Bike Polo perfectly embodies the exclusive sport objects produced by the House. With the film, director Jonathan Leder introduces his highly aesthetic vision of bike polo, an elegant back-lit choreography where all the players glide into a film noir scenery; a hazy staging featuring the “Louis Vuitton Boys”, not without a touch of irony.